As a marketing freelancer, you probably don’t have an entire team of project managers to assist you on your assignments. You probably work from home and don’t even have an office to go to every day. You also probably have numerous clients that need attention at the same time.
With so many obstacles in your way as a marketing freelancer, how do you keep everything organized?
That’s where marketing project management software like Hectic™ comes in.
It can be quite difficult juggling multiple projects and clients, but with marketing project management software, things get much easier. It keeps track of all your projects, tasks, deadlines and files related to each project. These programs are essentially virtual assistants for everything marketing related.
Here are some reasons why marketers use marketing project management software:
1. It’s Easy to Navigate
Freelancers have a much bigger workload compared to traditional employees. If you’re managing multiple clients and projects, you’re going to need a program that’s easy to navigate. Luckily, most project management software is extremely user-friendly.
Whether you’re on a PC or Mac, you’ll be able to navigate the program and use it no problem. You can also organize your projects and tasks into categories so you can easily find what you need.
It’s much harder to find what you’re looking for when everything is on paper. You’ll waste precious time just trying to find something that you wrote down weeks ago. But project management software keeps everything in one place so you can get to what you need quickly.
2. You Can See Everything in One Place
Another reason why marketers use project management software is that they can see everything in one place. You can keep track of your team’s tasks and their progress on each project, as well as your clients’ needs. You can even attach files to projects and tasks to stay even more organized.
If you’re working with a team, you can let them know what they need to do. You can also assign tasks to them so they can keep up with what they need to do next. You can make sure that each project is moving forward and that no one is falling behind.
If you’re working with a client, you can see what needs to be done by them. This way, you’re not constantly bugging them to make sure that they have what they need to keep moving the project forward.
3. Tasks Get Assigned to Your Team
As a marketing freelancer, you probably have to hire virtual assistants and other freelancers to help you with your workload. Project management software makes it easy to assign tasks to your team members.
You can see what needs to be done and when it needs to be completed. You can also make sure that you’re being fair and that everyone’s workload is balanced. If someone is constantly falling behind or has too much on their plate, you’ll know right away.
You can even set reminders in the software so that you don’t forget to check in with your team members. If you have a busy schedule with clients and other projects, it’s easy to forget to check in and see how they’re doing.
In Conclusion
Marketing freelancers may not have the team, processes, or tools that full-on marketing teams do. However, they are every bit as serious about growing their businesses as any other marketer. As a result, marketing freelancers use project management software to level up in their marketing game.
So, if you’re a freelance marketer or thinking of becoming one, project management software can help you grow your business faster.
